What is Release Amplify?
Boost your reach and get guaranteed views of your press release content with our ad distribution enablement and targeting platform.
Release Amplify is a media distribution platform that enhances the reach of your press releases beyond the traditional news network by harnessing the power of paid channels. Release Amplify gives you control, whether you want to reach a mainstream audience or an industry niche.
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50,000 views guaranteed
Ensure your press release gets maximum online coverage & reach with our paid ad solution with options to guarantee of at least 50,000 or 100,000 views on your customised ads.
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Analysis & reporting
Our detailed analysis & reporting on your paid ad campaigns will enable you to track and optimise your press release performance.
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Audience targeting
Our advanced targeting helps you reach your audience based on custom filters including location and interests.
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Social media visibility
Promote your press release to Facebook and LinkedIn audiences as part of your package, adding even more to your announcement.
A simple process
Send us your press release & images ready for distribution
Choose two industry sectors to promote your release
Our team will design your ads, or upload your own creative
Receive your report after 10 days to review the campaign data
Maximise your PR & Communications strategy with our digital media services
From amplifying your news coverage and content at scale to increasing your press release distribution, to over 5,000 journalists, Press Association can help you elevate your PR and Communications strategy.
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EDITORIAL USE ONLY Runners on Westminster Bridge during the London Landmarks Half Marathon, hosted by the pregnancy and baby charity Tommy's.Photo: Matt Crossick Media Assignments / PA26 Mar 2026
Mediapoint Packages
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Racegoers on day three of the Punchestown Festival, County Kildare, Ireland.Photo: Brian Lawless / PA30 Apr 2026
Mediapoint Distribution
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Girl holding big blue butterfly, Symonds Yat, Wye Valley, England.. Image shot 08/2007. Exact date unknown.Photo: Huw Jones / Alamy Stock Photo
Support resources
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