ACADEMY
The gold standard in communications training
A leading centre for journalism, communications, media and content training — from Press Association, the national news agency for the UK and Ireland.
We are Press Association Academy, a leading centre for journalism, communications, media and content training. We are the sister company to Press Association, the national news agency for the UK and Ireland and have a long heritage in training – you'll find PA-trained journalists in leading newsrooms all over the world.
We teach what we know best: news and news-based communications, writing and editing, and digital storytelling across multiple platforms. In an age of AI, these skills have never mattered more.
Our NCTJ-accredited diploma courses and apprenticeships are perfect for people looking to kickstart a career in journalism and highly-regarded by possible employers.
What we offer
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Photo: Press Association Academy
Media Training
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Shadow chancellor Andrew Griffith speaking to the media as he leaves BBC Broadcasting House in London, after appearing on the BBC One current affairs programme, Sunday with Laura Kuenssberg.Photo: PA Images / Alamy Stock Photo6 Sept 2026
Crisis Communications Training
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Scottish Labour leader Anas Sarwar speaks to the media after he unveiled his plan for the first 100 days of a Scottish Labour government, whilst campaigning for the upcoming Holyrood election in Edinburgh.Photo: PA Images / Alamy Stock Photo / PA Images30 Apr 2026
Professional Training
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Photo: Press Association Academy
NCTJ Diploma
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Photo: Press Association Academy
Apprenticeship training
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People walk near St Paul's Cathedral in London.Photo: James Manning / PA7 Jun 2024
Journalism Summer School
Why train with Press Association Academy?
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Connected
National and international newsroom reach.
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Experienced
50+ years' training journalists and PRs.
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Expert-led
Courses led by working media professionals.
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Diverse
Trainers from many backgrounds and perspectives.
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Hands-on
Small classes for practical, interactive exercises.
Professional Training & Short Courses
We offer a wide range of training, starting with four-hour short courses for individuals looking to learn new skills, build on their current knowledge and boost their CVs.
Our courses will equip you with the sector-relevant knowledge you need to succeed, whether you're early in your career, already making strides in the media, or ready to take your next step.
Media training from working journalists
Press Association Academy also has a dedicated team overseeing media training. Our experts are senior journalists from leading newsrooms with hundreds of hours of experience coaching spokespeople and advising on messaging and communications strategy.
Courses include classic media training, crisis communications and workshops focusing on specific skills such as broadcast interviews, public speaking and key messaging.
Explore the Academy
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EDITORIAL USE ONLY PA Media Academy.Photo: PA12 Dec 2024
About us
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Photo: Press Association Academy
Meet the trainers
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Press Association Academy. Picture date: Thursday December 12, 2024. PA Photo. Photo credit: Matt Alexander/PA Media AssignmentsPhoto: PA12 Dec 2024
Testimonials
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Press Association Academy Alumni Hannah CottrellPhoto: Press Association Academy
Alumni
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Press Association Academy .Photo: PA12 Dec 2024
Upcoming courses
Talk to us about training
Tell us what you are looking for and the Press Association Academy team will be in touch about dates, fees and bespoke options.
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