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Training videos

Make learning engaging with professional training videos. Teach new skills and communicate to teams and customers through clear, memorable video content.

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A general view of the PA newsroom at The Point in Paddington, London.

Photographer
Jordan Pettitt
Agency
PA
Location
London, UK
Date taken
24 September 2026, 13:46
Copyright
PA Wire/PA Images

Chances are you have found yourself wondering how to correctly perform a new task and turned to YouTube for quick help. With training videos, you can access information that has been researched, compiled, and presented by others.

Placeholder awaiting a real image

A general view of the PA newsroom at The Point in Paddington, London.

Photographer
Jordan Pettitt
Agency
PA
Location
London, UK
Date taken
24 September 2026, 13:46
Copyright
PA Wire/PA Images

What is a training video

A training video is a type of video content used to teach individuals or groups new skills or expand their understanding of a particular topic. They find application in the corporate world for employee training and in the customer service realm for educating customers about product usage.

Video is inherently more compelling and engaging than text; it combines sound and visuals, engaging multiple senses. Human beings retain content accompanied by imagery better than they do audio content alone. This is likely because our brains process imagery 60,000 times faster than text. Even a brief training video added to a course can make it more vivid and, consequently, more engaging.

Placeholder awaiting a real image

A general view of the PA newsroom at The Point in Paddington, London.

Photographer
Jordan Pettitt
Agency
PA
Location
London, UK
Date taken
24 September 2026, 13:46
Copyright
PA Wire/PA Images

Benefits of a training video

Training videos are Cost-Effective and Time-Efficient. Recorded visual content makes training replicable for internal use, particularly valuable for large companies with geographically dispersed teams.

Video training reduces repetitive instructor fees and related expenses like venue, travel, and accommodation. It maximises everyone’s time: subject matter experts can record at their convenience, narrators and characters can be filmed on their schedules, and learners, whether new or seasoned employees, can access training at their convenience.

Talk to the Assignments team

T: +44 (0)20 7963 7163 · E: assignments@pa.media