News, Insights & Events
Find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape.
Welcome to Mediapoint’s News, Insights, and Events page. Here, you’ll find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape. Whether you’re looking to sharpen your communication strategies or stay ahead of emerging technologies, our content will keep you informed and ready to engage effectively.
- Insight
What all brands should learn from TSB’s self-inflicted reputational damage
The tragedy of TSB’s botched IT upgrade is that the bank has made things far worse for itself by handling the situation so badly.
- Insight
Prime Minister Theresa May makes a speech to the Conservative Spring Forum at the De Vere Grand Connaught Rooms in central London.17 Mar 2018
Are you a spokesperson-bot?
When faced with a microphone or camera when nervous, previously normal people can morph into spokesperson-bots. Here's some help.
- Insight
Facebook’s crisis handling – epic fail
Facebook’s response to the Cambridge Analytica data harvesting scandal is proving remarkably inept, it has taken five days to issue a statement.
- Insight
How sports bodies should respond to Bradley Wiggins drug abuse allegations
Sport is in the headlines for all the wrong reasons as professional cycling is told Sir Bradley Wiggins abused drugs to enhance his performance.
- Insight
Will Oxfam survive its #MeToo crisis?
As the shockwaves of Oxfam’s sexual misconduct scandal continue to reverberate painfully, the charity’s very survival is in doubt
- Insight
Steering stories – what we can learn from Formula One
Formula One has played a PR blinder by skilfully steering the story abour "grid girls" that is preoccupying critics and fans alike.
- Insight
Roast beef sandwiches in the new Whole Foods Market in Newark, NJ on opening day Wednesday, March 1, 2017. The store is the chain’s 17th store to open in New Jersey. The 29,000 square foot store located in the redeveloped former Hahne & Co. department store building is seen as a harbinger of the revitalization of Newark which never fully recovered from the riots in the 1960’s. (Photo by Richard B. Levine) *** Please Use Credit from Credit Field ***2 Mar 2017
“Facts are Protein, Opinions are Carbs”
Matthew told me he always reminds junior barristers attending his lectures this fact. I immediately asked his permission to steal this excellent metaphor.
- Insight
EDITORIAL USE ONLY Television presenter Ben Fogle and his son Ludo, six, launch Cartoon Network’s Rust Bucket competition in partnership with Airbnb, for families to win a night’s stay in a real-life replica of the motorhome that features in the animated series Ben 10, which returns to screens on Saturday 8th October at 10am.6 Oct 2016
TNR content up for nine PR Week Awards this year
Most of the top 150 PR agencies work with us and nine campaigns that we have created content for have been nominated for PR Week Awards.
- Insight
Empathy – Theresa May’s Achilles heel
Theresa May’s failure to meet any survivors, volunteers or local residents on her visit to Grenfell was condemned as a heartless, uncompassionate response.
- Insight
Projecting Confidence – what we can learn from Beyoncé
Beyoncé is a perfect example. She’s on record as saying she’s naturally shy and feels intimidated when she finds herself talking to large groups of people.
- Insight
File photo dated 18/05/17 of Conservative party leader Theresa May, as the party could win a majority of more than 100 seats in the General Election if the difference in turnout between young and old voters mirrors the 2015 contest, new figures show.22 May 2017
Political Interviews – How to Spot Media Training
Here are the tell-tale signs that might tell voters the party leaders have been media-trained (well or poorly) ahead of interviews, hustings and speeches.
- Insight
Diane Abbott’s car crash interview for LBC
There are few more effective ways of trashing your credibility as a spokesperson than giving a car crash interview, as the Shadow Home Secretary has learned