News, Insights & Events
Find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape.
Welcome to Mediapoint’s News, Insights, and Events page. Here, you’ll find expert commentary on industry challenges, practical guides for PR professionals, and insights on navigating the ever-evolving news landscape. Whether you’re looking to sharpen your communication strategies or stay ahead of emerging technologies, our content will keep you informed and ready to engage effectively.
- Event
Is Your Organisation Crisis Ready?
Event 15 May 2025 PA Mediapoint
- Insight
2BF5XRN Female journalist working in office3 Dec 2019
Pre-written content: Do journalists actually want it?
"Pre-written content can be a helpful tool for journalists, if it’s relevant, timely, and supports their work. From entertainment features to lifestyle…
- Insight
2DH2TF2 Mental disease. Psychological problem. Psychologist or therapist or psychiatrist who treats patients with mental anxiety mood disorders or depression.9 Dec 2020
How to deliver an effective mental health campaign
How to deliver an effective mental health campaign for PR professionals
- Insight
D8XFGK BBC News Health Home Page Website or web page on a laptop screen or computer monitor5 Jun 2013
How to send a health news press release that will get noticed
Discover how to send a health press release that stands out, with expert tips from PA Media’s health editors.
- Insight
C5C9DP A close up of an Apple iPhone 4 screen showing the App Store and various social media apps11 Apr 2011
The best apps to use if you work in PR
Discover the best apps that PR professionals swear by. From news aggregators to project management tools, these apps will streamline your workflow.
- Insight
2Y849Y5 Young black woman sitting at desk and typing on digital laptop, replying to emails. African american female blogger working at home, utilizing her personal computer for writing online blogs.
When does the follow-up to a pitch become a fail?
Wondering how often to follow up on a PR pitch? Journalists from PA Media share insider tips on when, how, and how many times to reach out.
- Insight
2SWNHDA Multiracial Business Team Smiling Together Taking Selfie at Work Event27 Jan 2025
How to attract more journalists to your event
Discover proven strategies to attract journalists to your events. Learn how to boost media attendance and engagement with tips via MediaPoint.
- Insight
2HN80RC A female freelance makeup artist or beauty blogger creating her online beauty content, typing her cosmetics review on social media, working on laptop9 Feb 2022
What a beauty journalist really wants from a press release
Writing a beauty press release? Learn exactly what beauty journalists look for in a press release to boost your chances of being featured.
- Insight
T55553 MONTREAL, CANADA – OCTOBER 9, 2018: A stack of women’s magazines: Elle, Marie Claire, Glamour…7 Oct 2018
Editorial vs Advertorial: what are the key differences?
Editorial vs advertorial: understand the crucial differences, when to pitch each, and how to make both work in your PR and comms strategy.
- Insight
2RMCW5E Website of X Pro (formerly Tweetdeck) seen in iPhone. TweetDeck, currently X Pro, is paid proprietary dashboard for management of Twitter (X) accounts21 Aug 2023
5 social media platforms journalists are using to find stories right now
Find out which social media platforms journalists rely on for news, trends, and live events. Optimise your PR strategy to connect with media professionals…
- Insight
2B2NX00 Happy Mother’s Day. Children daughters give mom a bouquet of flowers at home.15 Feb 2020
How to best get your brand’s messaging for Mothers' Day – and other key dates – out there
Discover effective strategies to get your brand's messaging out for Mother's Day and other key dates. Learn tips from PR experts on organisation,…
- Insight
2A85ANK Businesswoman drinking coffee in meeting15 Dec 2018
How to build relationships with journalists as a new PR
Building relationships with journalists as a new PR can feel daunting, but getting it right can make all the difference. From personalising your approach…